Explorer Tab
URL: http://apps.vw.co.za/new_tiguan The ‘Explore Tab’, prompts viewers to explore further. When users interact with the banner by zooming out of the website, they reveal that the Tiguan site is actually surrounded by numerous other working adventure websites. So you can figure your path to adventure right there and then. Because in a Tiguan, it’s easy to go anywhere and do anything.
Advertising Agency: Ogilvy, Cape Town, South Africa Executive Creative Director: Chris Gotz Creative Director: Sergio Lacueva Copywriter: Dean Paradise Digital Producer: Adrian Varkel Developer: Michael Theron Account Director: Jason Yankelowitz Account Executive: Lance Dodgen
via adsoftheworld.com