Canadian Olympic Team

Information / Credits

How relentless are Canadian Olympic Team athletes in their training leading up to London? Watch our TV spot RELENTLESS to find out. Visit http://www.olympic.ca. Featured athletes include: - Christine Sinclair, soccer - Mary Spencer, boxing - Paula Findlay, triathlon - Ryan Cochrane, swimming - Alexandre Despatie, diving - Julia Wilkinson, swimming - Adam van Koeverden, kayak - Jennifer Abel, diving

Client: COC - Canadian Olympic Committee, Chief Marketing Officer: Derek Kent Agency: Proximity Canada SVP, Executive Creative Director: John Gagné VP, Creative Director: Dave Stevenson, Jon Webber Senior Copywriter: Jonathan Weiss Senior Art Director: Fernando Salvador Agency Producer: Kristie Filippopoulos VP, Managing Director: Ricky Jacobs Account Director: Allison Hill Production Company: Soft Citizen Director: Henry Lu Exec Producer: Link York + Eva Preger Head of Production: Rob Burns Line Producer: Nick Sorbara, Shawn Veltkamp Director of Photography: Chris Mably, Luca Fantini, Vinit Borrison