The Shadow QR code Campaign
Emart SunnySale The Emart SunnySale is an outdoor promotion by using the shadow QR code. It is only available at 12 pm to 1 pm in order to increase lunch time sales. When people scan the QR code, it is automatically linked to the SunnySale mobile homepage which informs special offers including $12 coupon.
Advertised brand: Emart Advert title(s):The Shadow QR code Campaign Advertising Agency: Cheil Worldwide/ Seoul / South Korea Agency website: http://www.cheil.co.kr Creative Director: Se ho Kwon Art Director: Hyun Myoung Kim, Jung Ki Seo, Ha Rim Lee Copywriter: Byoung Ha Lee Additional credits: - Media Artist/ Won Dae Ryu / ensalt co.,ltd. Sun Geun Jung / ensalt co.,ltd. Ki Heon Shin / Freelancer - Application interface design/ Yang Keun Kim/ Code communication - Web Designer / Yun Ha Cho/ Code communication - Application Designer/ Seoung Yeon Lee/ Code communication - Application Developer/ Tomochan Shim