Concrete Boots
The launch campaign of Fox Crime Norway - the Norwegian version of Fox Crime. The trolls that appear in the campaign are characters from the classic norwegian fairytales from the 18th century. These trolls, and how they look, are something every norwegian is very familiar with, and thus an important part of the norwegian heritage.
Advertised brand: Fox Crime Norway Advert title(s): Trunk, Shootout, Concrete Boots Advertising Agency: Name, City, Country FRANK, Oslo, Norway Agency website: http://www.frank.no Creative Director: Erik Heisholt, Lee Cartmell Art Director: Jason Kinsella Copywriter: Erik Heisholt Illustrator: Mons Christensen Photographer: Additional credits: Published: Month, Year January, 2012