Piazza Italia is an Italian fashion brand reknown to have the lowest prices. The Italian answer to Zara or H&M. We choose to place the brand as "Sponsor of everyday people". This film would be a tribute to the people who works everyday and make it despite the difficulties of this period.
Advertising Agency: Diaframma, Florence, Italy Creative Director: Stefano Ginestroni Art Director: Stefano Ginestroni Copywriter: Michele Bellini Director: Carlo Furgeri Gilbert Published: January 2012via adsoftheworld.com