Award-winning directing collective, Weareflink, repped by Independent Films in the UK, have created a stylish new spot for Cream Athens and VW Greece. For the latest VW Golf, Weareflink convey this simple message using 100% CGI and an understated monochrome palette to superb effect. Creating a slick and darkly glossy model of the Golf, Weareflink reveal its sleek design in tantalizing glimpses, as it revolves to emerge in and out of a black background to showcase each beautiful new feature. In perfect contrast, Weareflink then transfer the action to an underground garage, with strip lighting created to illuminate at lightning speed, revealing a brilliant white version of the whole car in all its highly polished glory.
Client: Volkswagen, Greece Agency: Cream Athens Executive Creative Director: Panayiotis Pantelatos Creatives: Christos Koutsoukos, Michael Kalligeris Production Company: weareflink / Top Cut Productions Athens Director: weareflink Creative Lead: Alex Heyer Executive Producer: Paco Karabas, Andreas Lampe Producer: Karsten Müller CG / Compositing Artist: Alex Heyer Sounddesign: Supreme Music, Hamburg