The DMC Initiative developed this series of IDs for Australian Television Channel, FOX CLASSICS. FOX CLASSICS showcases classic films, and the ID series was designed to take viewers on a guessing game journey through the world of classic cinema. Each spot sticks to the channel brand with the aim of guiding the channel into a new phase of sophistication. Each ID interprets a series of films, merging them together through iconic design and audio.
CLIENT: FOX CLASSICS Channel Creative Director: Uriah Blair Designed, Directed and Animated by The DMC Initiative Creative Director: Nathan Drabsch Lead Designer: Luke Bell-Booth Designers: Zena Santos, Bernard Tan, Nathan Drabsch Audio Design & Composition: Mark Brandis @ ism studiosvia motionographer.com