Director David LaChappelle brought his usual style and flair to a new ad for Smirnoff Vodka called "Fluffed & Whipped," which features music from Thwak! Music UK, the London office of the noted music house company led by Creative Director Tony Verderosa Thwak! Music provided on the raunchy blues track heard on the back end of the spot, representing the "Whipped" Smirnoff product. The music heard in the beginning provided by Human.
Client: Smirnoff Project: "Fluffed & Whipped" TV :30 Agency: J. Walter Thompson, New York CCO: Peter Nicholson ECD: Matt MacDonald/ Jeremy Postaer Art Director: Eric Larkin Director of Content: Sergio Lopez Producers: Carrie Lewis / Andrea Curtin Director of Music: Paul Greco Sound Design: Alan Friedman Audio Post Mix: Andy Green HSI, Los Angeles Director: David LaChappelle Music Supervision/Music License: Thwak! Music UK Additional Music License: Human Worldwide