Send a Newspaper
The All Blacks winning the Rugby World Cup created some pretty memorable newspaper front pages â the sort that people canât wait to read in the morning.But what happens if youâre a Kiwi living thousands of kilometres away? Special Group, Auckland created a full page ad encouraging readers to fold up the newspaper, pop a message on it, and send it to a Kiwi overseas â so they could share the unique experience of holding and reading these special newspapers - as if they were back home in NZ. Alternatively it could be sent to an Aussie mate.
Client: Newspaper Publishers Association Agency: Special Group Country: New Zealand Creative Director: rob Jack Creative Director: Tony Bradbourne Creative Director: Heath Lowe Art Director: iain macmillan Copywriter: Antony Wilson Account Director: Annabel Rees Account manager: Nicola Muollovia www.coloribus.com