Panyee FC shot film
Offer the chance to experience horse racing to those in their 20s with no experience of horse racing and who have the perception that 'Horse racing is for old men I don't know how to play'. Have the target share their experience with their friends and make them visit the race course. We created Japan World Cup, an imaginary horse racing to determine the fastest horse in the world by combining two important elements of Japanese culture, animation and comedy to have our target experience horse racing online. *Please click "JAPAN WORLD CUP" below the AVP.
Advertiser JAPAN RACING AND LIVESTOCK PROMOTION FOUNDATION Product HORSE RACING Entrant TOKYU AGENCY Tokyo, JAPAN Type of Entry: Websites Category: Consumer Services Title: JAPAN WORLD CUP 1 Advertiser/Client: JAPAN RACING AND LIVESTOCK PROMOTION FOUNDATION Product/Service: HORSE RACING Entrant Company: TOKYU AGENCY Tokyo, JAPAN Advertising/Web Design Agency: TOKYU AGENCY Tokyo, JAPAN Creative Credits Name Company Position Tetsushi Kawachi Tokyu Agency Creative Director / Planner Riichiro Mashima Idiots Director Jyuwich Mogy Narrator Masayuki Uchida Tokyu Agency Art Director Zen Shinichiro Tokyu Agency Account Director Tomohiko Fujii Tokyu Agency Account Director Eri Saika Tokyu Agency Account Director Kyosuke Taniguchi Katamari Creative Director / Designer Ryohei Kugo AID-DCC Planner Kenji Mori Katamari Flash developer Masaru Kinoshita Katamari Programer Tateki Yoshida Birdland Designer Takafumi Shinozawa Birdland Designer Hiroki Kawashima Jinnes Animation Studio CG Producer Shigeyuki Watanabe Jinnes Animation Studio CG Director Mayumi Kawanishi Jinnes Animation Studio CG Director Suwapass Duangchingarm Imagimax CG Director Hiroshi Jingu Engine Film Sound Producer Michiro Kato Labo Graphix Editor Satoshi Orihara Tokyu Agency Web Director