kabooms brandon dickerson Generates Joy With Chalk for Yahoo! Online Video Encourages Participation in Homepages for Homerooms Initiative kaboom director brandon dickersons sparkling pop sensibility shines in the new promo film for Yahoo! The project, which recently launched online, promotes a unique partnership between Yahoo! and DonorsChoose.org in Homepages for Homerooms, an online campaign and competition benefitting public school classrooms. In the project, director dickersons extensive music video experience, visual sensibility and talent for eliciting natural performances from kids come together in promotion magic for a great cause. Chalk features kids playfully creating a beautiful chalk mural of the Homepages for Homerooms visual icon surrounded by drawings of growing flowers and the radiant sun. Infused with warmth, the spot encourages people to make Yahoo! their homepage while voting for submitted classroom projects in need of funding. Or, as summed up on a chalkboards message: help make a classrooms dream come true. Songwriter/Composer Wes Cunningham, with whom director Brandon dickerson recently collaborated on his upcoming feature film debut, created the accompanying music score infused with pure joy.
Spot Title: Chalk Client: Yahoo!, Sunnyvale, CA Producer: Anne Colen Creative Director / Copywriter: Jason Siciliano Art Director: Seth Degarmo Production Company / City, State: kaboom productions / San Francisco. CA Director: brandon dickerson DP: joe meade Executive Producer: lauren schwartz Head of Production: steven sills Production Manager: hoon park Art Director: david daugherty Editorial Company / City, State: Idle Hands / San Rafael, CA Editor: Jon Francis Color: Spypost / San Francisco, CA Music: Wes Cunningham