Jimmy Dean continues its mission to nourish potential for a great day in it’s latest :30 TV spot, “Low Cloud”, featuring the brand’s iconic character, the Sun. The spot marks the first time the Sun has ventured beyond the confines of his home and office. To help him explore the outside world, the Sun travels in a fully stocked Jimmy Dean food truck, delivering great days to those who need it most. In his first journey, the Sun happens upon a fading, low hanging cloud, who he helps lift up back to work with a tasty & satisfying jimmy dean breakfast sandwich. The spot begins airing September 12th on cable & network television.
AGENCY: TBWA\Chiat\Day Los Angeles Executive Creative Director: Patrick O'Neill ACD/Art Director: Mahmud Husain ACD/Copywriter: Eric Terchila Art Director: Travis Swingler Copywriter: Daniel Sanders Group Account Director: Tyra Hillsten Account Director: Michele Tebbe Account Supervisor: Mike Peditto Account Executive: Daryl Conui Executive Director of Integrated Production: Richard OʼNeill Executive Producer: Guia Iacomin Producer: Jane Krull Broadcast Coordinator: Garrison Askew Business Affairs: Stefanie McCall Automotive Product Strategy Associate Director: John Frazier Senior Automotive Strategist: Mark McNaul PRODUCTION COMPANY: BISCUIT FILMWORKS Director: Jeff Low Managing Director: Shawn Lacy Executive Producer: Colleen O'Donnell Producer: Caroline Pham Production Supervisor: Jennifer Gee EDITORIAL: Firefly Edit LA Editor: Frank Effron Asst Editor: Luke McIntosh Asst Editor: Hugo Jordan Post Producer: Chris Girard VFX COMPANY: MASS MARKET Executive Producer: Lexi Stearn Producer: Nick Fraser Associate Producer: Minh Ly VFX Supervisor: John Shirley Designer: Melvina Wong Matte Painter: Ryan Raith Lead Flame: John Shirley Flame: Kim Stevenson Lead Desktop Compositor: Ryan Raith Compositor(s): Lane Jolly, Cornelia Magas MUSIC: ELIAS ARTS Composer: Christopher Kemp Exec Producer: Ann Haugen Creative Director: David Gold AUDIO STUDIO: LIME Mixer: Rohan Young Assistant Mixer: Jeff Malen Executive Producer: Jessica Locke VO TALENT: Dave Mitchell