The Hi Sweetie Uncle Bob is going to borrow the upper bunk test
A young mom sends an exhausted Uncle in to her son’s room to get some rest in the upper bunk. The overweight Uncle climbs the bunk bed while the young boy nervously follows him from the bottom bunk. The Uncle makes it to the upper bunk, making sure it is tested on everyday life.
Title: THE-HI-SWEETIE-UNCLE-BOB-IS-GOING-TO-BORROW-THE-UPPER-BUNK-TEST Advertiser/Client: IKEA Product/Service: HOME FURNISHING Entrant Company: HJALTELIN STAHL & CO. Copenhagen, DENMARK Advertising Agency: HJALTELIN STAHL & CO. Copenhagen, DENMARK Creative Director: Nicolai Stahl Art Director: Anne Sophie-Hansen/Peter Strange Copywriter: Nicolai Stahl Agency Producer: Charlotte Esmann Planner: Frederik Bierfreund Account Manager: Lisa Beith Fischer Production Company: PEGASUS PRODUCTION Copenhagen, DENMARK Director: Niels Gråbøl Producer: Martin Elley Sound Design/Arrangement: Supersonic Music: Artist/Title: Supersonic Other Credits: Set Designer: Peter Grant/Sound Engineer: Jan Juhlervia www.coloribus.com