Tok&Stok CARD TURNS INTO A CHAIR Going to a store and taking a business card is customary. Now, what you can do with it is what varies. Tok&Stok turned their business card in a entertainment. To allude to their easy to assemble furniture, the brand launched an unprecedented action that converts the business card in a little chair. To do so is very simple: just detach the parts marked and put them together. The back of the card has the logo, while the seat takes the essential information such as address and phone number. The action is signed by DDB Brasil.
Agency: DDB Brasil Client: Tok&Stok Product: Institutional Creative Directors: Sergio Valente, Marco Versolato, João Mosterio Creation: Markus Correa and Gustavo Tasselli Account Supervisor: Polika Teixeira, Marcia Aguiar, Suzana Poli and Marcelo Trivelato Advertiser's Supervisor: Regis Dubrule, Ghislaine Dubrule and Flávia Lucena