smart fortwo
A big idea
A big idea
So far this year, Shilo co-founder and director Jose Gomez has directed five commercials for BBDO Berlin and the phenomenal smart vehicles from Daimler AG. The agency's smart fortwo A Big Idea campaign leverages the first co-production between Shilo and Film Deluxe GmbH, which is now representing Jose and his fellow Shilo directors Andre Stringer, Noah Conopask and others in Germany, Austria and Switzerland. Two of these campaign spots premiered in Germany and elsewhere in February, and two new ones ("For the curious" and "For individualists") recently launched online. A fifth spot will debut soon. Shilo has just published this detailed project Q&A with Jose on their We Make It Good blog: http://bit.ly/JGsmart
Project Title: smart fortwo "A big idea" campaign Spot Lengths: 5 x :30 Debut Dates: February/March 2011 More Info: bit.ly/JGsmart Client: Daimler AG smart Advertising Agency: BBDO Berlin GmbH Creators: T. Bazarkaya, T. Hollander, D. Mously, J. Ringena, W. Schneider Consultants: D. Spakowski, S. Schlosser, J. Oelckers, G. Demir Agency Executive Producer: Silke Rochow Co-Production Company: Film Deluxe Berlin Producers: Stephan Pauly, Katharina Strauss Executive Producer: Glenn Bernstein Director: Jose Gomez Co-Production Company: Shilo Associate Creative Director: Tom Green Director of Photography: Daniel Ortega Editor: Josh Bodnar Character Designer: Ken G. Lee Animation Director: Brian Covalt Cell Animation: Max Keane, Melvina Wong, Katherine Morris Compositing: Tom Green, Nathan Davies, Stephanie Corda, Garrett Marks Compositing Assistants: Gary Jones, Steven Galvez VFX Artist: Tim Turner Storyboard Artist: Mark Pacella Assistant Editors: Zach Vandlik, Garrett Marks, Chris Halmo Line Producer: Jeremy Yaches Senior Producer: Hilary Wright Head of Production: Julie Shevac Executive Producer: Arthur Portnoy Finishing Company: Company 3 Flame Artist: Randie Swanberg Color Correction: Tom Poole, Sean Coleman Sound Studio: Studio Funk Berlin Composer: Audioforce Berlin
