Send the winter in the desert. Or in the Caribbean, Australia or South America... Neckermann makes it possible.
We sent out melted snowmen in a glass to selected Neckermann travel agencies. Content: a carrot, a few pieces of coal, some buttons '" and a load full of water. During the campaign between October and December 2010, the glass was placed on desks and hence promoted the offer in a attention-grabbing manner. Advertising Agency: Heye & Partner GmbH, Munich, Germany Creative Directors: Fabian Hinzer, Jan Okusluk, Zeljko Pezely Art Directors: Sarah Remböck, Monika Gruber, Katharina Bischof Copywriter: Stefanie Mayerhanser Published: July 2010via adsoftheworld.com