A Love Story
This 80 sec TVC about prevailing friendship for our client ATG (Swedish Horse racing) and their weekly game V75. The film can be seen as a metaphor for horse racing culture with dedicated supporters who loyally follow their interest through friendship, disappointment and happiness. But also for the able betting man's feeling for a rough diamond a horse he knows can win. The film was shot in the area around Seville. The song "Where do I begin?" from the film "Love Story" (1970) is sung by Dame Shirley Bassey.
Advertising Agency: Akestam Holst, Stockholm, Sweden Art Directors: Jesper Holst, Bjorn Gustavsson Copywriters: Mark Ardelius, Patrick Dry Director: Rane Tiukkanen Producers: Peter Sarhammar, Fabian Mannheimer Production Company: It's Showtime DOP: Jallo Faber Post production: STOPP Published: January 2011via www.coloribus.com