The film combines stop motion and live action elements in quite the original way. It is an advertisement for a new online platform (http://www.natur-erleben.com/) by a German cosmetics brand (Florena) that invites users to share their favorite places in nature. Florena is currently in the process of completely relaunching the brand in a green way. They only use natural ingredients harvested through eco-friendly means and also support various relief projects in Morocco. The film's story is simple: People ask each other "Where is your favorite place?" and go there in rapid stop motion. The film was made on a minimal budget and with a tiny crew, which travelled over 1.300 kilometers in six days, visited 15 different places, and shot thousands upon thousands of still images that were then combined to create the movie.
Advertising Agency (Name, City, Country): strg. GmbH (http://strg-agency.de/), Hamburg, Germany Creative Director: Pepe Lukas Wietholz Client: Beiersdorf AG (http://www.beiersdorf.de/) Director/DoP/Editor: Daniel Schmidt (http://www.dkbschmidt.com/) Published/Released/Aired (Month, Year): October 2010