Get you a*s up here! Show off your a*s! We'll make your a*s huge! To capture the attention of potential advertisers, we used what at first seems like a bold and potentially off-putting message. Upon closer inspection, it turns out to be a practical call-to-action.
Advertising Agency: Adams Outdoor Advertising, Bethlehem, PA USA Creative Director / Art Director: Nathan Linder Copywriters: Nathan Linder, Clarissa Schealer, Jeff Olaf Published: September 2010via www.coloribus.com