The Declaration of Sobriety
The Declaration of Sobriety: I don't drink alcohol and drive. I don't ride with a drunk driver. Turn on Thinking. Make people believe that road safety is their common responsibility. Encourage them to sign The Declaration of Sobriety. Watch the video too.
Advertising Agency: MarketShare, Warsaw, Poland Creative Director: Konrad Swieboda Art Director: Michal Sek Copywriter: Radek Dudzic Designer: Marcin Szymanski Project Manager: Adam Jaworowski Strategic Planner: Hubert Lacki Client Service Director: Anna Stawska Published: July 2010