This is the brand new BRAVIA TV commercial showing off the new Monolithic Design range of TVs, with built-in Sony internet video service. Entitled 'Sony Rockstar', it's giving you a glimpse into a world of TV without limits. This is the UK version of the ad; it is already on screens in the majority of other European countries. 'Rockstar' features the music of legendary rockers AC/DC, with the track Thunderstruck. Sony chose to feature the bands show at Donington Park on 17 August 1991 in the new ad as it is one of the most iconic moments in music history. This year sees the band return to Donington, as part of their extensive world tour. The new range of BRAVIA TVs for 2010 was designed using our new Monolithic Design thinking, which is all about a minimalistic design that fits seamlessly into your living room, complementing the Full HD display. It also features Sony internet video functionality, encompassing both BRAVIA Internet Video (services such as iPlayer, Demand Five and LOVEFiLM) and BRAVIA Internet Widgets (services such as Facebook, Twitter and Flickr).
Brand: Sony Agency: Anomaly Agency Country: UK Creative Director: Mike Byrne Director: Frank Budgen Production: Gorgeous Enterprises Producer: Rupert Smythe Director of Photography: Ben Seresin Post Production: Framestore Editor: Paul Watts (The Quarry) Music: Grand Central