What will the future of advertising look like? The answer depends on whether or not traditional advertising agencies truly embrace the power of digital to reach consumers and build brands in new, exciting ways. The Last Advertising Agency on Earth is a film about what might happen if they dont. FITC produces digital and technology events globally that bring leading edge experts together to inspire, educate and challenge. The next conference is being held in Toronto, April 25th-27th 2010. For more details, visit fitc.ca/toronto
Credits
Agency: Saatchi & Saatchi, Canada
ECD: Brett Channer
CD(s): Helen Pak, Brian Sheppard
AD: Helen Pak
Copywriter: Brian Sheppard
Prod Company: Tool of North America
Director: Jason Zada
DP: Ketil Dietrichson
EP: Brian Latt
EP Digital: Dustin Callif
Production Designer: Gary Matteson
Editorial: Rooster
Colorist: Eric Whipp
Flame Artist: Mike Bishop
Music: Pirate
Composer: Brendan Quinn
EP: Tom Eymundson
Digital Production: Lunch
Executive Producer: Amy Miranda
Shoot Location: El Segundo, CA
