The BBCs season investigating the extraordinary power of the internet. BBC World News, BBC World Service and BBC.com are running a season of programs aimed at making people think differently about the internet. The season launches today (March 8) and is an opportunity to reinforce the brands challenging status and provoke thought among the audience. The season will air on TV, radio and online.
Client: BBC Global News Project Name: SuperPower: The BBCs Internet season. Advertising Agency: RKCR Y&R Creative Director: Damon Collins Copywriter: Steve Moss Art Director: Jolyon Finch Planner: Emily James Business Director: Jo Bacon Account Director: Anita OShea Agency Producer: Claudio Gorini Production Company: Partizan Director: Matthias Hoene Editor: Joe Randell Cutler Producer: Miranda Johnstone Post-production: Prime Focus London Audio post-production: Sam Robinson @ Factory Music: Philip Glass. Mad Rush - solo piano version