MEFA mailbox manufacturer

Information / Credits

How will you use your letterbox after January 1? By the 1st of January 2010 a new law ordered all inhabitants in Danish apartment buildings to establish a central mailbox-system in the ground floor. MEFA is one of Europes largets manufaturer of mailboxes, and the adverts was supposed to remind people that after new years the postman would no longer walk up the stairs to deliver the mail.

Advertising Agency: Integral, Copenhagen, Denmark Creative Director: Niels Peder Ravn Art Director: Patrick Chan Copywriter: Niels Peder Ravn Photographer: Thomas Skyum Published: November 2009