HealthCity fitness centre
Wrongly addressed mailing
For HealthCity fitness we deliberately delivered mailings to the wrong address: people received the envelope intended for their neighbor. This way they got some exercise by doing what good neighbors do: by putting the envelope next door.
Advertising Agency: Duval Guillaume Brussels, Belgium Creative Directors: Peter Ampe, Katrien Bottez Art Director: Geert De Rocker Copywriter: Tom Berth Published: October 2009
via adsoftheworld.com
