Foot problems itching you? Sock it to em. The poster communicates that Canesten is the best preparation for skin problems accompanied by itchy feet. To use an unconventional way of communication we used a poster that is scratched in the part where feet are displayed.
Advertising Agency: MARK BBDO, Bratislava, Slovakia Creative Director: Dᶩd Slim Art Director: LukᚠKar᳥k Copywriter: Juraj Chmel Account manager: Dana AdamovičovፊPublished: September 2009via adsoftheworld.com